The Net’s New Age. Business Week has an interesting if fairly general article on some of the big “Web 2.0″ products in the works from the major companies.
The implications reach far beyond the Net. The new Web is changing the business model for media and communications companies. Traditional players in these markets have built their businesses on a foundation of brand and content, forming a customer base and marketplace. In the Web 2.0 era, they’ll aim to cultivate a community of users on the Web, according to Troy Young, executive vice-president and chief “experience architect” at Organic, an online advertising and consulting firm.
Personally, I’m going to get annoyed if every single website I go to wants me to be part of its “community”, interact with it on a personal basis, and create a profile so it can pander to my tastes. Having the content and tools is great, certainly, so long as function maintains dominance over form, and pages don’t get interactive when they don’t need to be.
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[…] that takes you to articles as they appeared in the newspaper. In a word, their page has become more interactive, customizable, up-to-date, and functional. With all that function, I hope they don’t forget […]